CPQ Tools & Engineering Automation | Custom CPQ Platforms – H-Studio

Automated CPQ Platforms, Technical Calculators, BOM Generation & Rule-Based Workflows

We design and build custom CPQ platforms and engineering automation systems that transform complex technical products into scalable, reliable, and fully automated sales and engineering processes.

H-Studio helps engineering-driven companies eliminate manual configuration, pricing errors, and document chaos by implementing rule-based CPQ systems, technical calculators, BOM automation, and document workflows — engineered for accuracy, speed, and long-term maintainability.

We work with engineering teams across Germany — including Berlin, Frankfurt, Munich, Hamburg and other regions — helping them build reliable, scalable and secure systems.

The challenge of complex products

  • Complex product configurations
  • Manual quote preparation
  • Pricing inconsistencies
  • Engineering bottlenecks in sales
  • Error-prone BOM creation
  • Fragmented documentation processes

Automation eliminates these risks completely.

Spreadsheets, PDFs, and manual approvals do not scale. CPQ and engineering automation turn technical complexity into a competitive advantage.

Our solution: CPQ systems built for engineers

CPQ Platforms (Configure · Price · Quote)

We build custom CPQ platforms tailored to your products, rules, and processes — not generic templates:

  • Rule-based product configurators
  • Variant & option logic
  • Constraint validation
  • Pricing engines (tiered, volume-based, customer-specific)
  • Multi-currency & localization support

Technical calculators & configurators

Engineering calculators and parameter-driven configuration logic:

  • Engineering calculators (dimensions, loads, tolerances, capacities)
  • Parameter-driven configuration logic
  • Validation of technical limits & dependencies
  • Visual or form-based configuration UIs

BOM & production data automation

Automatic BOM generation and manufacturing-ready outputs:

  • Automatic BOM generation
  • Variant-specific parts lists
  • Manufacturing-ready outputs
  • ERP-compatible data structures

Document & quote automation

Automated document generation and workflows:

  • Automated quote generation
  • Datasheets & technical specifications
  • PDF / DOCX generation
  • Versioning & approval workflows

What we automate

Complete automation of the CPQ process:

  • Product configuration logic
  • Pricing & discount rules
  • Technical feasibility checks
  • BOM generation
  • Quote & document creation
  • Approval workflows
  • ERP / CRM handoffs

Integration with existing systems

CPQ systems rarely live in isolation. We integrate seamlessly with:

  • ERP systems (SAP, Microsoft Dynamics, custom ERP)
  • CRM systems (Salesforce, HubSpot, Dynamics CRM)
  • Inventory & pricing databases
  • Manufacturing & production systems
  • Document management systems

Together, these components form a predictable, scalable platform for engineering teams across Germany.

How It Works

  1. 1Analyze Product & System Landscape — We map your product configurations, pricing logic, workflows, and existing systems.
  2. 2Design CPQ Architecture — We define master rules, configurator logic, pricing engines, and integration points.
  3. 3Build & Implement — We develop the CPQ platform with rule-based configurators, pricing engines, and automation workflows.
  4. 4Integrate & Test — Seamless integration with ERP, CRM, and production systems. Validation of all rules and workflows.
  5. 5Deploy & Enable — Rollout of the CPQ platform, training for sales and engineering teams, continuous optimization.

CPQ systems eliminate manual error sources and create a unified, automated foundation for sales and engineering.

For German companies, this means faster sales cycles, fewer engineering bottlenecks, and scalable quoting logic.

Expected Results

Sales teams configuring complex products without engineering involvement
Instant, error-free quotes for custom configurations
Automated handover from sales → engineering → production
Reduced engineering workload
Faster sales cycles
Elimination of configuration and pricing errors
Scalable quoting logic for growing business
Complete transparency over configurations, prices, and workflows

This is why growth-focused teams in Germany choose our CPQ solutions to support their product roadmap.

Typical use cases

Industrial Product Configuration

Complex product variants with technical parameters, dependencies, and automatic price calculation.

Result: sales creates error-free quotes in minutes instead of hours.

BOM Automation

Automatic generation of bills of materials based on product configurations, directly ERP-compatible.

Result: zero manual rework, consistent data.

Multi-System CPQ Workflow

CPQ platform integrated with CRM, ERP, and production systems — fully automated sales-to-production process.

Result: seamless end-to-end workflow without manual handoffs.

Why H-Studio

As a DevOps-focused engineering partner based in Berlin, we build custom CPQ systems and engineering automation solutions for engineering and industrial companies across Germany.

Deep understanding of engineering-driven products
Experience with CPQ, ERP & CRM integrations
Custom-built systems — no vendor lock-in
Clean, documented, maintainable architectures
Focus on correctness, performance & scalability
Strong experience with EU & German compliance requirements

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Next steps

Whether you need a focused CPQ module or a full end-to-end engineering automation platform, we design a solution that fits your products, processes, and growth plans.